Plymouth Citybus

At Brand Biscuit Studio, we thrive on crafting innovative and engaging campaigns that connect with communities and make a lasting impact.

We've had the pleasure of partnering with Citybus, a prominent transport provider in Plymouth, to develop and deliver an exciting summer campaign aimed at families and children. Introducing: The Go Explorers!

The Go Explorers campaign for Citybus was crafted to inspire families and children to embrace adventure while exploring Plymouth’s urban, rural, and coastal gems via bus. Featuring adorable illustrated animal characters, the campaign aimed to make eco-friendly bus travel exciting and relatable for young explorers. From a vibrant logo and eye-catching adverts to an illustrated map and activity logbook, our team delivered a suite of creative assets that brought this playful campaign to life. By fostering curiosity and connecting communities, The Go Explorers campaign highlights the joy of discovery while promoting sustainable travel in a fun and memorable way.