Scribble & Dot

Scribble & Dot founder Ben faced a common entrepreneurial dilemma—balancing the fear of change with the need for growth. Despite steady sales, he recognised the brand’s potential was capped and wasn’t fully reflecting the quality of his stationery products.

After attending our DNA workshop, Ben embraced the opportunity to rebrand, a move that not only elevated his business but significantly boosted sales, increased B2B wholesale inquiries, and set the stage for successful expansion into luxury high-street retailers.

We uncovered the emotional connections customers had with stationery, using these insights to redefine the brand’s DNA. By aligning the visual identity and messaging, we created a seamless communication strategy that highlighted simplicity, quality, style, and sustainability. A new brand toolkit, including professional imagery, empowered Ben’s team to consistently deliver on this promise. The rebrand brought immediate results: increased sales across platforms, a surge in B2B wholesale inquiries, and the confidence to raise prices. Most notably, Scribble & Dot secured a collection at Harrods—showcasing the power of a cohesive and compelling brand.